Facebook IPO: Who Owns The Company [Infographic]

With all the buzz about many new things in the Internet marketing and social media industry, I completely forgot to write something about the big news in the social-sphere, the Facebook IPO. The company decide to go public and many people was going crazy about it, specially investors because this move represents for many a new opportunity to profit from the stock market after all this recession black whole...

MarketMeSuite: 16+ Reasons Why To Use This Free Social Media Marketing Tool

MarketMeSuite Free Social Media Tool For Business Owners!

I have to admit it, I love using different type of free social media marketing tools like MarketMeSuite to manage my Twitter and Facebook accounts (still looking for a good tool for Google+), because it just makes your life way easier. Some social media tools let you manage and schedule future updates which is great to automate the process and help you use your time intelligently.

How-To: Successfully Use Facebook PPC After Rates Go Up

The rise of their rates was inevitable if you know how the PPC advertising marketplace works, it happened to Yahoo, MSN, then Google, and now is the turn of Facebook PPC ads to enter the price evolution that is cause by high demand. Of course you can also use Facebook Apps to boost your marketing, but their pay-per-click platform is very responsive and you should give it a try....

6186 Words About Facebook Marketing In A Nutshell [Free eBook]

Many social media beginners and experience marketers are still having trouble with their Facebook marketing campaigns, specially with their Fan Pages. It is a a little difficult to have a popular Facebook page that actually generates audience engagement and interactions and help your online business in:

12 Viral Facebook Apps Ideas To Generate Brand Engagement And Web Traffic

FB Apps Ideas!

One of the best ways to generate fans engagement in your Facebook Page is by using viral Facebook Apps that will spread like a virus if you apply the right FB marketing techniques. Participating with your customers and potential leads through the development of interactive marketing campaigns, like contests, polls, surveys and more.

Can Facebook And Social Media Marketing Go Beyond The Likes And LOL?

Go Beyond The Likes and LOL!

Every online or offline business using social media wants to get the full potential out of their 'Likes'. This can be possible by developing a strategic marketing program that will gather creative ideas through Facebook and any other web community.

Let's be real, most enterprises are going social. Since there is no great barrier between merchants and consumers, the

7 Social Media Marketing Action Tips For Local Real Estate Companies

A member from an online business social community ask, how a real estate company can engage with people using social media marketing without a product to offer? Here is my answer: You don't really need to have a product or service you can sell online, all you need is your knowledge, that converted into syndicated content is power. Social media success is all about

FREE Workshop: Social Media For CEOs Boot Camp

Expand Your Reach!

Has your marketing stalled? You can use social media to move the needle, and keep your Internet business generating a passive income by interactive with your online audience. If you don't know how, this is your chances to learn social media strategies that drive sales and increase your brand exposure.

Just go to one of the 'Social Media For CEOs Boot Camp' free workshops in a conference room near you or maybe in your own town. The seminar is a 90 minutes course in social media tested and proven to work strategies. Here is an outline of what you are going to learn:

Will Facebook Email Destroy Email Marketing?

New Facebook Messages

This can be really hard to know at the moment, but knowing the way the interface is going to work, do you think Facebook email will help or destroy email marketing campaigns? Well, will not destroy email campaign entirely, but at list through people using their communication system.

Like I said, is to early to know that, not just because is a new service, it's because the company haven't release all the details of this new communication interface. Well, they did to an exclusive VIP audience, in a conference where they talk about their secret 'Project Titan'. Now this new communication system it has its marketing potential, you just need to adapt to the way it function so you can get most out of it.


IMPORTANT FACTS.

The first thing you should know is that

The Truth About Facebook 'Like' Click-Through Rates

Before optimizing your Facebook presence you need to know the truth behind the viral marketing power of FB recommendation tool, which if is use right it can have your audience blasting your content across their profiles for their peers to see.

Almost everyone by now have seen the "Like" blue buttons - the one with the little thumbs-up graphic in Facebook that lets the social network member tell the other member that they liked something they posted on their wall. The system is very simple, when someone click on that thumbs up button, automatically they also reveal the content they just "liked" to all their peers (family and friends) in their FB sphere, this is how a lot of web content goes viral in today days.


The Open Graph Ecosystem.

When FB introduced its Open Graph ecosystem earlier this year, it made it possible for any website - from corporate websites to e-commerce sites - to add the "Like" button next to any content of its choosing.
Want your shoppers to "Like" one of your products?  No problem: Facebook now provides a simple-to-add piece of Java script for you to add to your site's HTML and done! Congratulations you're now part of the "Like-o-sphere".

Now to successfully optimize your fan pages you need to know, who clicks on "Like" buttons and what benefits can the addition of the little thumbs to your site produce? FB recently publish some statistic reports that have most of the answers you need.


THE STATISTICS.

First, people who regularly "Like" are some of the most connected and active people among the 500 million or so users of FB.  These folks, it seems, are the key influencers among their group of followers.

Facebook research reports go a little deeper:

• The average "liker" has 2.4x the amount of friends than that of a typical Facebook user.

• They are also more interested in exploring content they discover on Facebook.

• They click on 5.3x more links to external sites than the typical Facebook user.

Statistic resource: Yield Marketing Software for SEO.


These interactive and engaged power users are the Web's curators: they're in a never venture of content exploration, finding, revealing and sharing, usually with their opinion and critique feedback they pass it alone into their social streams.

- They are the web recommendation power users.

- They give fast warnings notices about news and market changes.

- They transform the way people think.

- And they transform decision-making - from buying to public votes to the success of charitable contributions.

- Another aspect you should know is that these influencers are also younger! Usually between 25 and 45 years old.

What all this analytic information means to you? Well, it means that if you want to become part of the 'Like-o-sphere' you need to optimize your Facebook fan pages and information in a way that will entice those power users to click on the 'Like' button and share your content with the world.

So, analyze your results and think of ways to increase your click-through rates on future content.

To your social media success,

Luis E Galarza,
Internet & Social Marketing Specialist.

Remember to build leads from social networks. Learn list building at:
http://ListBuildingBullet.site50.net

Let tweet about this at:
http://twitter.com/Luis_Galarza

Or 'Like' my FB Page at:
http://www.facebook.com/luisgalarzatips

.
Sent from my BlackBerry®

Viral Video Marketing on Facebook: Maximize Exposure

By Luis Galarza - Internet Marketing Tips.

Did you know that if you put together the power of word of mouth in Facebook, plus the viral effect of online videos you can have a very powerful marketing campaign that will maximize your brand exposure and profit!

Updated on 3/31/2010.

I want to remind you that Facebook needs to be part of your marketing tools, because is the number one site in the world, it has the most page views that any other social network on the market, and it has more than 400 million active users. That's more people than the whole country of United Estates... I think that are enough reasons to have an active web presence on Facebook. As you can see, I said an active presence.

Well, so what it's an active web presence? this mean you need to have some kind of information on your page or profile to keep your fans or friends interacting with you. Is all about providing valuable content. This content to be updated constantly, so your fans will always find something new to view on your pages... Doing this for your profiles can be a little easier, because that's usually the first place you see when you are log in your account, plus that it's your personal presence where you will interact with your friends, family, and FB pals. You need to keep your balance of updates for both your profile and your page or pages.

MARKETING TIP:  Try not to make a bunch of FB pages just because their free and easy to set up... The set process is very simple, but keeping a page up to date with constant quality content and interactions can take a lot of time. So, make sure you make a page that it's focus to promote your business and gain brand authority on the web. I'll be talking about how to set up and make money with viral Facebook pages this coming month, but for now just make one or two that are focus on a specific business or goal!

Ok no more waiting here is the video:

I hope you enjoy this little tutorial. Here are some good tips you can put to use right now... In the video he talks about using screen capture video tools to make those type of mini films, here are 22 videos part of the YouTube and Video Marketing course, where you can learn what tools to use and how to make screen capture videos from start.

I also recommend you:

- How To Use Online Video Marketing To Promote Your Business: Free Webinar.



Things you need to know about sharing videos on Facebook.

FB can be really strict with the type of content their users can upload or post on the network so make sure you follow the rules and avoid been ban, if your account is ban, that marketing strategy wouldn't work for you in a positive way. So, play by the rules to ensure the success of your viral video campaign.

• Make sure you own the video or have permission to use.
• The video you plan to upload needs to be less than 20 minutes of length.
• Avoid anything that have nudity, adult only content, and people that don't want to be in the film.
• All this mean don't upload videos like the one on the picture at the beginning of this article.

That's just a few things you need to follow, now let's get to the tips!...



Tips To Maximize Viral Exposure.

To build a successful viral marketing campaign with online video try the following type of content:

1. Insperational.
2. Funny.
3. Tutorials.
4. Braking news.
5. Case studies.
6. Special skills.
7. Funny commercials.
8. Screen cast demonstrations.

To get unlimited one-on-one couching about viral and video marketing visit the Internet Entrepreneurs Club.

Recommended Resources.

- Quick Video Marketing.

- Step-By-Step Guide To Selling Online.

QUICK PROFIT TIP: I recommend you to use your own videos, or get permission from the producer of the video before posting it on your Facebook page or profile, just to avoid any type of legal problems.

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.

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Facebook Have The Best Page Views In The World Of Social Networking Sites

By Luis Galarza - Internet Marketing For Beginners.

Having the best page views on the web is just one more reason why Facebook matter for your business!...

Photo by Startupmeme.com.

There are many reasons why any online or offline business owner should apply Facebook marketing as part of there campaign for exposure, branding, authority, and more revenues.

As you already know Facebook is the number one site in the world passing even the monster Google. But, now market research studies show that not only if the most visited site in the world, it's also the social network with the most page views...

You will notice in the graph below that even the second most visited social network site is millions of views behind the big FB!

Oh, oh... I think we are going straight to some Internet marketing lessons we can learn from FB! When trying to develop a new business venture you need to apply some of this elements to make it jump right out of the crowd and get gain massive amount of targeted exposure:

1. Apply M.I.S.S. to your biz. This mean "make it simple stupid", easy to use and understand.
2. Make it interactive. What ever you sales process is make it fun to do.
3. Make sure is useful. Your product, service, or site needs to become a most have to solve a problem.
4. Add lots of value. Even if what you offer is free, needs to represent a big dollar amount in the mind of your audience.

Here is the graph that was first post on The Chris Voss Show Blog... Let me know what you think:

Are you ready to get on the wagon if you didn't jump on yet, if you already did you have a step ahead your low adapting competitors, and that is a great thing. Just make sure your do ethical web marketing and avoid any bad behaviors.

For more in detail training, check the Internet Entrepreneurs Club where you can ask and get the right answer to all your online marketing concerns!

Recommended Resources.

- The FB Formula: A Social Marketing Guide.
- The Step-By-Step Guide To Selling Online.
- FB For Affiliate Marketing.

Recommended Books.

- Facebook Marketing For Dummies.

- The Social Media Bible: Tactics, Tools, and Strategies for Business Success.

What now? Is all about learning how to use each part of Facebook in your favor, ask yourself what you want to gain from your marketing, plan a promotion campaign to bring traffic or build a bigger community, then test, then tweak your promotion to increase conversions, and then test and repeat.

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.

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14 Free Internet Marketing Tips You Can Use Today

By Luis Galarza - Internet Marketing For Beginners.

New Social Media and Web 2.0 Innovative Tools Open Even More Free Ways To Marketing Your Online Business, You Just Need To Be Creative!

Photo by BabyCreative.

Yes my dear net entrepreneur, free Internet marketing works if you plan well, and make your promotions unique and targeted. I know that when you are a beginner in this world of online selling, many things can stop you from using paid advertising and costly strategies, some of this reasons can be the lack of investment budget and the other is the fear risk without knowing exactly how to make it work!...

Right now I want to give you some quick and easy ways to promote your business website or blog using only free methods that can increase your social following, web authority, eventually increase your traffic, and of course boost your income...

You need to remember that the strategies I'm going to share with you right know will not work as well if you use them as a one night stand, or if you over use them. You need to find the balance of what can work for you and how much do you want to benefit from it. Yes my friends, you can use them for affiliate marketing too.

Let's Get Some FREE Marketing Exposure Today!

This strategies are easy and free to apply, but it does require a good amount of time to put it to work, just like anything online or offline. OK, too much said, here are the strategies:

Facebook Tips.

1. Find and join at least 10 groups related to your niche, market or business interest.

2. Don't just join the groups, you need to participate. Share tips, ask questions, etc..

3. Post 2 to 4 different tips or ideas related to one of your articles on your wall, then post them with a link to the article. Post each update in different times...

Twitter Tips.

4. Retweet something useful you can find from at least 20 of your new followers, this will help you boost your relationship with them.

5. Tweet a #Follow mention to your top friends and followers two times today!...

6. Tweet 5 special #Follow mentions for five of the Twitter authorities that are following you.

7. Make your last tweets be a post or article from your site and the second one a nice inspirational quote.

8. Tweet articles or blog post from other that are linking to your site or to your articles. Yes, promote the promoters!...

Blogging and Social Media Tips.

9. Finding blog post ideas can be frustrating, why not making a post about one of your Twitter or Facebook friends.

10. Interview one of your top connections and post the interview on your blog or site.

11. Post a useful video made by one of your social media connections. Then share then on Facebook and Twitter with a mention to their profile.

12. Just like tweeting your promoters, you can use social bookmarking and news sites to bookmark those articles. Start with Digg, StumbleUpon, Del.icio.us, and Newsvine.


Content Distribution.

13. Don't forget to ping your blog, Twitter, Facebook, and Linkedin profiles or pages after a day of updates.

14. Write two unique articles promoting your best blog posts, then post one on EzineArticles and the other to GoArticles. Do this everyday for a different post.

Get one-on-one business couching at the IE Club. It doesn't matter what you need help on you will marketing specialist with the right answer for you!

Recommended Resources.

- Internet Business Start Up Handbook.

Please remember that not everything is written on a rock, you can adjust every marketing strategy to achieve your goals, just don't forget to test, test, test, then track, tune, and test again.

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.

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Do You Facebook

By Luis Galarza - Affiliate Marketing Secret Training Guide Blog

Bring More Traffic To Your Blog By Blogging About What Web Users Are Searching For Today Monday!

The site is really popular... First it was created for college students only but now is open for everyone who want to be part of the Facebook community. Yes, even businesses, actually many top FORTUNE 500 and 1000 companies are using face book as a networking and communication tool for inside and outside business operations just like IBM and others.

Other than just being so popular here are some more facts that will help you understand the why of using Facebook in you management and marketing mix:

- The social networking site has more than 31 million active users.

- It has an average of 100,000 registrations per day and more.

- Active users are double compare when the site just launched in fall of the year 2006.

- By Now over half of their users are not part of any college.

- Their highly growing demographic is in the ages of 25 and up.

- Facebook holds the number six spot of U.S. sites with the most traffic.

- What about being the No. 1 social picture sharing application on the Internet.

- Canada is the second country outside the U.S. with most users with about 3 million.

- Facebook platform has more than 1,800 specially build applications.

- Facebook users love the applications because more than 75% have used at least one of them.

So, can you see the potential that Facebook have not just as social networking lead generating tool, but also for management and company communication. Plus, is a fun way to meet more people..

If you looking to save some money this holiday visit Cash Back Rebates Shopping.

To learn how can you be part of the Internet Entrepreneurs Club click here.

To your success,

Luis Galarza, Internet Marketing Consultant


About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online and offline without their own product.

A proud member of

The International Association of Home Business Entrepreneurs
.