Showing posts with label Lead Generation. Show all posts
Showing posts with label Lead Generation. Show all posts

Thursday, December 16, 2010

Video It's Killing Your Squeeze Page Conversion Rates

Video Squeeze Page

One of the not so new email marketing strategy everyone is talking about is video squeeze pages... Almost every guru and average marketer around is telling you that if you want to get the most out of your lead capture landing pages you need to add the magic power of video, and soon you will see your conversions go sky high.

What a false statement!

The truth is that a well design, simple, focus, and with great copy lead capture page have nothing to gain from adding video to it. In fact, after many different tests and research me a few other well recommended online marketers notice that a good list building landing page that have a solid conversion rate of 60% to 70% can go down to only 15% to 20% conversion rate very fast... That means that you can brake your opt-in rate cycle by putting this type of media on your site.


THE PROBLEM.

In lead generation your
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Thursday, July 01, 2010

List Building Bullet: Why Email Marketing Is Important

By Luis Galarza - Free Internet Marketing.


Here is the reason why you need to focus on applying strategic email marketing into your sales process!...



Below is a great video that talks about why having your own email marketing plan set up is very important for your business, and to your income. The fact is that if you did your homework when you were building your own email list of targeted prospects, you are going to see a big increase in your profits and in your online reputation or authority.

And like the video said, email is not the hotter thing on the web right know, social media is. But, that doesn't mean email is dead or anything like that, yes it's old school, but very much alive!

Also you will get a little review of a free autoresponder service call MailChimp, which is the one Mr. Stranahan and me use to build our mailing list of leads.

I completely recommend you to check MailChimp out if your are in a small budget, or just looking for a new high quality service that will not charge you too much for it.

Here is the video, enjoy:



If you looking to learn more about starting generating leads online check the Free List Building Bullet Report, where you are going to learn all the mistakes you need to avoid and how to start your list the right way!....


The Reasons!

There are many reasons why you should build your own data base of targeted leads that you not only going to sell to, but you will build a long term relationship with, and can sell them again, again, and again... Here are a few reasons why you should add email promotions into your arsenal.

1. You can money from sending emails alone, without any other type of pormotions.

2. You can build authority and get expert status.

3. Joint venture opportunities will open up to you more frequently.

4. This business model can be apply to almost any type of market or niche.

5. This how big companies generate wealth, by building a targeted database.

6. You get a personal invitation to educate your leads and clients about your products or services, which will turn into more sales in the long run.

7. You don't need your own products to start profiting from a list, you can easily promote someone else stuff, just find relevant offers with the different affiliate networks out there.



Recommended Resources.

- Free List Building Bullet Report.
Step-By-Step Guide To Selling Online.


QUICK PROFIT TIP: Don't way more, it doesn't matter what type of business you are into, having a lead generating process can turn your venture into a very lucrative one!...

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.
Proud member of the Internet Entrepreneurs Club.

Blerp Me 

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Thursday, May 06, 2010

How to Use Free Travel Gifts Certificates To Increase Web Leads & Sales

By Luis Galarza - Mobile Marketing.


As You Already Know People Like To Travel, Which Make It The Perfect Free Incentive or Gift You Can Provide To Your Site Visitors and Current Customers To Increase Web Sales And Grow Your Customer Base!...



This is absolutely true, has been tested for decades by many small & mid-size businesses and even by top corporations. But, there still are many companies that haven't use this powerful promotion tools in their marketing to maximize their sales and profits, and your company is may be one of them. Just imaging having a strong irresistible offer that will pull people to act now and even bypass objections by keeping their mind on the benefit of going away to a nice place for absolutely nothing. And what about if you don't have to buy the ticket or vacation package either.


Is It Relevant?

This is the interested part of this online promotion, a free travel incentives may not be relevant to your niche, market, or not even closely related to your products or services, but that doesn't take the fact that a free travel gift is really relevant to people's desire to have a fun relaxing vacation paid by someone else.

So, a travel gift may not be related to your offerings, but still a powerful promotion just because is related to what people want.

For this reason adding such incentives as a bonus can make your offer appeal to more prospect than you will actually loose if you didn't add it. So, it would work on almost any market your in, I really think you can use free travel bonuses as part of your offer and get a boost in web sales, you won't regretted! Just test it out, but don't forget to apply split testing and tracking in your marketing, to acutely measure results.


Increase Web Traffic, Leads, And Sales.

If you already doing business online you may already know that one of the Internet marketing strategies every guru or expert talks about is that you need to offer free gifts or bonuses to increase sales, traffic, list opt-ins, paid members, etc.... When you offer something for free to get visitors to opt-in is OK to offer an ebook, report, video, audio, webinar or teleseminar, and consultation. But, when you are trying to sell something online it can be really hard to come out with the perfect bonus that will increase the value of your offer in the mind of your prospect, and most of the times you don't get the results you were expecting or needed to cover your marketing and business expenses.

The fact is that by adding vacation giveaways or travel incentives to your offer you can maximize your ROI (Return On Investment). Why? Because travel gifts tend to appeal to a larger demographic group than other traditional Internet premiums.


Here some ways you can apply these premiums:

- To increase online ads responses.

- To make more consulting appointments.

- To motivate your affiliates.

- To improve email marketing responses.

- To boost survey inquiries.

- To increase membership site subscriptions.

- To drive more traffic to your site.

- To maximize PPC results.

- To encourage eBay customers to paid fast.

- To boost OTO (One Time Offers) sales.


If you notice, there are many ways you can use vacation type of premiums to gain better positive results that will give your Internet business a higher revenue. I will talk about some of those areas a little more in later posts, for now I just want you to consider these type of incentives as a tool to gain more web sales and customers.


Where Can I Get Travel Incentive Certificates?

The best place I know and I always use is the Incentive Marketplace, they offer a compete selection of vacation certificates and booklets that you can giveaway to your prospects and customers!



Recommended Resources.

- E-Business Star-up Handbook.
Step-By-Step Guide To Selling Online.


QUICK PROFIT TIP: Using this type of marketing give aways right, you can see results almost immediately. To optimize the sales process of your offer, I recommend you to combine it with a complementary ebook or report where you can give some industry information or tips. This way you can keep the promotion tide to your brand and products.

To your success,

Luis Galarza, Internet Marketing Consultant In Massachusetts.
Proud member of the Internet Entrepreneurs Club.

Blerp Me 

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Success Quote

1. Marry the right person. This one decision will determine 90% of your happiness or misery.

2. Work at something you enjoy and that's worthy of your time and talent.

3. Give people more than they expect and do it cheerfully.

4. Become the most positive and enthusiastic person you know.

5. Be forgiving of yourself and others.

6. Be generous.

7. Have a grateful heart.

8. Persistence, persistence, persistence.

9. Discipline yourself to save money on even the most modest salary.

10. Treat everyone you meet like you want to be treated.

11. Commit yourself to constant improvement.

12. Commit yourself to quality.

13. Understand that happiness is not based on possessions, power or prestige, but on relationship with people you love and respect.

14. Be loyal.

15. Be honest.

16. Be a self-starter.

17. Be decisive even it it means you'll sometimes be wrong.

18. Stop blaming others. Take responsibility for every area of your life.

19. Be bold and courageous. When you look back on your life, you'll regret the things you didn't do more than the ones you did.

20. Take good care of those you love.

21. Don't do anything that wouldn't make your Mom proud.


By H. Jackson Brown Jr.