Wednesday, December 29, 2010

How To Use The Email Marketing Power Of New Year Greeting Ecards

New Year eCards

Did you know that one of the best ways to nurture your email list and to to building loyalty is holiday greetings? No, every email marketing campaign have to be about selling or marketing products or services. Research shows that a company can increase brand loyalty and long term list or online newsletter subscribers by just expressing some true holiday wishes to their database of leads and customers.

And now we are in the middle of the biggest holiday after Christmas, which is New Years is the best time to send some love to your database of prospects. You don't even need to send a gift or coupon or anything like that, specially if you are in a tide budget one of the best ways to send a fancy "Happy New Years" greetings to your leads are ecards or electronic cards.

There are many online ecards providers, but one of the best I found that can be use by anyone to send New Year ecards to friends, family and business prospects is
Ojolie (

Ojolie offers beautiful, animated electronic cards with tasteful music for birthday, New Year, Christmas and other occasions and holidays. They also offers some great free cards that you can send just to get a taste of their quality service.

Let me tell you, just give it a try, send some cards to a segment of your list and then send a regular greeting email to the rest of your list and see the results.

Many thing can happen here:
  • People you send the ecards are going to be impress and glad you took the time to send custom greeting to them.
  • Electronic cards are also awesome viral marketing tools, people love to share them and resend them to their friend or family, which can turn into free advertising for your.
  • A fundamental factor of this simple but powerful campaign is that will create a bonding relationship between you and your prospects.


1. You don't have to choose different type of greeting cards for each of your leads. It's OK to send the same design to all of them.

2. Try to use a design and message that can easily be share by your leads with their peers.

3. Also add a good friendly famous quote, this are naturally viral and can increase how many people resend the message to others.

So, don't wait, 2011 is almost here so go get your New Year ecards and start setting your campaign up. I recommend you to use because they are completely reliable, and have a great assortment of animated designs you can choose from.

To your email success,

Luis Galarza,
Internet Marketing Specialist.

Get more tips on my Marketing Facebook Page!

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Success Quote

1. Marry the right person. This one decision will determine 90% of your happiness or misery.

2. Work at something you enjoy and that's worthy of your time and talent.

3. Give people more than they expect and do it cheerfully.

4. Become the most positive and enthusiastic person you know.

5. Be forgiving of yourself and others.

6. Be generous.

7. Have a grateful heart.

8. Persistence, persistence, persistence.

9. Discipline yourself to save money on even the most modest salary.

10. Treat everyone you meet like you want to be treated.

11. Commit yourself to constant improvement.

12. Commit yourself to quality.

13. Understand that happiness is not based on possessions, power or prestige, but on relationship with people you love and respect.

14. Be loyal.

15. Be honest.

16. Be a self-starter.

17. Be decisive even it it means you'll sometimes be wrong.

18. Stop blaming others. Take responsibility for every area of your life.

19. Be bold and courageous. When you look back on your life, you'll regret the things you didn't do more than the ones you did.

20. Take good care of those you love.

21. Don't do anything that wouldn't make your Mom proud.

By H. Jackson Brown Jr.