Monday, September 10, 2012

Even The President Is Using This New Lead Capture Pages Designs To Boost Opt-Ins

President 'Stay Informed' Landing Site!
I don't know if you have notice but many top online marketers including the President of the United Estates, Mr Barack Obama, are using a new leap capture page design that proved to increase email opt-ins or newsletter subscribers. After testing many different classy squeeze pages designs one had the best conversions rates, maybe because web users are already to use to the classy landing page where you see an arrow pointing to the email form, a title, and some information about what your can expect after sign up. But, also

...what makes this new landing pages more effective is the fact that:
  1. Are direct to the point.
  2. Have faster loading time.
  3. Have a big visual eye catching image.
  4. Because of the image the page is more engaging.
  5. Center content for faster reading.
  6. All details are above the fold.
  7. Are more appealing to the eye.
  8. And are focus on curiosity.

That just a few of the reasons why this new squeeze pages work so well. On my next post I gonna talk about how to optimize your results and get more visitor to subscribe to your offer. For now let take a look at some of the elements and some good samples to help you understand how they work.

If you want to build this type of site easier, check the templates and Wordpress Plugin system put together by Derek Pierce and Anthony Aires called "Lead Rocket", it has everything you need to create squeeze pages using this new theme that boost prospects to subscriber rates.


New Lead Capture Pages Elements.



If you notice on the landing page use by the President Obama, you can see right away some of the elements that you need to have this new system work for you. Here there are:


  • Colorful and relevant background image.
  • Center content: Headline, Sub-headline.
  • Video, if you are using a video to provide more information.
  • Clear opt-in form.
  • Social sharing buttons.
  • Spam compliance message.
  • Links to privacy and terms of use.

That's set, the landing pages should be very simple and to the point, and try to use curiosity as one of your selling points even if you use a video intro.


Samples Of This Lead Generation System In Action.



Here are a few example of successful capture pages use by some of the top online marketers:

1. Eben Pagan's sites use for his Guru's Blueprint launch.

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2. Example of Andy Jenkins pages.

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3. Example of Ryan Deiss site.

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4. Example of Facebook Revolution.

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5. Example of the Social Revolution site.

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6. Example of the YouTube Revolution site.

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7. Another simple but successful campaign.

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8. Here is an example that prove it also work in other niches like the weight lost market.

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9. Here an example of one page with video.

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10. And last but not least the President's page.

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Video Review and Demo For More Information.





Resources.


Lead Rocket: For templates, high quality photos, and Wordpress plugin.
Advanced List Building Program: Tutorial and plan.



Can you build this type of lead capture pages without the help of the Lead Rocket? The answer is yes, but you need to be a little more tech savvy, but even so if you just want to speed up the process, then this plugin is a can do that for you.

To your success,

Luis Galarza,
Local Lead Specialist.

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