By Luis Galarza, Internet Marketing Training BlogThere Is A Single Email Marketing Tip That Can Boost Your Sales Conversions And Lower Your Opt Out Rates.
Email marketing is the number one tool to build a long term online business, which mean most of your online marketing strategies need to be focus on list building conversions, subscriber retention, sales conversions, and generating referrals. And, is one single thing that can get you there and is by building customer relationships... But, how are going to do this?
Well, before I tell you how, let me make something clear...
This tip is for inside email marketing. Meaning, this strategy is for those who have or want to build an email list of their own. So, who exactly can take advantage of this tip?
- If you had a list for a while and your opt out rate is growing everyday and you don't why.
- If your new members are turning into un-subcribers in just days without purchasing anything.
- If you just starting out or planning to start a business building a email list to sale niche related products.
- If you want to increase affiliate program sales conversions from every email promotion you send to your list.
So, what's the so call "Email Marketing Secret Tip" that can fix help me build better relationships with my list which will turn into customer retention and then to better sales conversions...?
The answer is simple and is not even a secret, but still the number one killer of your inside email marketing or list building strategies, and it's RELEVANT CONTENT!
This mean that before you try to sell anything to your list you need to provide high quality niche related content. This mean if you need to provide lots of good content that is relevant to the niche that you are marketing to, so if you are building a list of subscribers interested in dog training tips, don't send them information about cats or Internet marketing, because they will opt out and go back to Google looking for a different ezine or online newsletter.
Also...
- Don't try to sell them right from the start by sending solo ads, you can start making money from start by putting a small classified ad at the top of your email newsletter and another one or two at the bottom.
- More than two classifieds at the bottom of your article will kill your conversions, so don't over do it.
- You can also add a list of the top 5 resources for your niche. These resources can be affiliate programs related to the content of your newsletter.
- And if you have some other sites that you want your list to know about, just list them below your name or company name. don't make them hyper links, just plain text. Too many links will confuse your members.
I hope this little tips will help build a better email list. For more information visit Insider Secrets To Email Marketing.
To your success,
Luis Galarza, Internet Marketing Consultant
About Author: Luis Galarza is a respectable Internet Marketing and Small Business Consultant in the area of Leominster and Fitchburg, Massachusetts. Also, he had teach 100's of entrepreneurs how to make money online without a their own product. For more information about his Free Affiliate Marketing Training.
2 comments:
You really put together a great post about email marketing. I love the direct marketing power that email provide to all type of business of any size.
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